"Anand kabhi marte nahin" is one of the most favourite/famous one-liners from Hindi films. Ironically, however, the lyricist of that tear-jerker, a favourite of the likes of Hrishikesh Mukherjee and Basu Chatterjee, died unsung, without many years mourning his loss.
Yes, Yogesh Gaur, mostly known as Yogesh, is one of the finest lyricists, especially of the turbulent seventies, when the romance n gentleness of the Rajesh Khanna type of character was giving way to the 'angry young man' of the Amitabh Bachchan persona.
After a tough struggle, Yogesh's career as a lyricist flourished in times when movie songs were getting the folksy feel of the "yaari hai iman mera" or "khay ke pan Banaras wala". Yet he penned beauties such as " kahin dur jab din dhal Jaye" or "zindagi kaise hai paheli." Such songs from "Anand" (1971) were followed by "Rajanigandha" (1974), "Mili"(1975) and "Choti si baat" (1977).
Oh, yes, whether it is pouring or whether it is the summer at its sunniest, you have to just listen to " rim zim kare sawan", and that very second, the monsoon mood sets in. Such is the magic of his lyrics.
His sensitive lines capture in simple words deep feelings. Lucky he was to get wonderful music directors and singers as well as actors who lip-synced them on the screen. No wonder, even in the post GenZ jamana, his lyrics allure one n all. Yet, very few remember the lyricist. Well, such are the riddles, tough to unravel, that life tossed at one n all.
Yet in the world today, where attention span is at its lowest, when a new sensation emerges every sixty seconds, when there is a breaking news every half hour, on the air float the 'hai tum yaad muzhe/gane lagi har dhadhkan' or 'rajni gandha phool tumhare' and the ambiance is as fragrant as a bouquet of tuberoses. Indeed no "choti choti si baat"!
Pratima@Forgetting, especially those who are excellent but silent, is the way of the world. Some proof would be the Kargil Day getting lost to that entire shenanigans, quite often tomfoolery, if the 'celebration' is any proof, called the GenZ protest!